The opening of
Loews Arlington HOtel
During the opening of Loews Arlington Hotel, I served as the lead designer responsible for developing all pre-opening materials. This included the creation of sales collateral, in-room amenities, and comprehensive back-of-house design elements to support the hotel's launch.
From left to right: Loews Arlington Hotel Group Brochure, Loews Arlington Hotel Pre-Opening Group Rate Offer
Loews Arlington Hotel Banquet Menu
Loews Arlington Hotel In-Room Dining Menu
Loews Arlington Hotel Heart of House: Graphics input into the back of house for way-finding and to show Loews Hotels values and history.
Loews Arlington Hotel opening materials (L to R): Way-finding Map by floor for guests, Rundown Card, Laundry Slip
Loews Arlington Hotel various advertisements: Advertisements for the spa, our meetings & events team, South Asian weddings, and Farena wine dinner.